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About Us

Unveiling the story behind our culinary expedition, fueled by our passion, skill, and steadfast pursuit of excellence.

A Few Words About Us

Since 1997

MITSUYA-DO meaning “the three arrows” was derived from an old Japanese tale of a feudal lord – Mori Motonari in the Sengoku Period. LEGEND OF MORI MOTENARI AND THE 3 ARROWS Mori presented each of his three sons with an arrow and then demonstrated that one arrow alone may be quite easily broken but when three arrows are held together their strength is more than tripled and they become virtually impossible to break. MITSUYADO believes that being able to hold on to the three arrows makes the brand stay strong and last long. MITSUYADO’S 3 Arrows (3 Basic Ideas): Product – consistently supply high quality and value products for customers Service– shows the real meaning of hospitality and customer care by heartful conversation while serving the guests which starts from welcoming the guests to having them finish their meal Situation– be able to showcase the concept of eating Ramen and Tsuke-men in a very different and exciting way while providing a comfortable, enjoyable, and valuable time for customers

CEO of Mitsuyado Sei-Men Philippines

Hubert Young.

Hubert Young, chief executive officer of UCC Ueshima Coffee Philippines, Inc. Known for bringing franchises like UCC Coffee, Mitsudayo Sei-Men, Tendon Kohaku, Coco Ichibanya, and Shaburi & Kintan Buffet to the Philippines, speaks with love and excitement for the cuisine he wants more Filipinos to experience. Under the guidance of CEO Hubert Young, UCC has flourished as a beacon of quality and innovation in the Philippine coffee industry. His leadership and passion have propelled UCC to new heights, delivering exceptional coffee experiences to our valued customers. Today, UCC in the Philippines stands as a testament to Tadao’s unwavering dedication and CEO Hubert Young’s visionary leadership. With a passion that spans generations, we continue to create exceptional coffee experiences for our customers. From our carefully curated blends to our delightful dishes, we strive to embody Tadao’s vision of making coffee a beloved part of Filipino culture.

Since 1993

Our Store

Since 1993

MITSUYADO SEI-MEN IN THE PHILIPPINES

The first ever Mitsuyado sei-men opened here in the Philippines on November 2012. It has an unassuming entrance, but as you enteryou get transported into a Japanese street-food ambiance inspired by the Shin-Yokohama Raumen Museum, in Yokohama, Japan.

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